Digital Marketing


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Digital Marketing Training in Chennai

Digital marketing is the constantly evolving field having its presence all around the world. It continues to grow rapidly and the marketers are facing new challenges and opportunities to expose themselves in this digital age!

The future of marketing is undoubtedly going digital. It is the place where marketers meet their clients via internet to increase their sales and revenue with effective marketing strategies. There is always a high demand for marketing professionals for all kinds of businesses that intend to sell their product or service. And, surprisingly in India there is a great scope for digital marketing professionals.

We, at DMC offer affordable training programmes in online marketing which provides a knowledge-sharing platform for fresher's and marketing professionals that increases the valuable efforts towards the success of their organization. We are a predominant digital marketing training center in Chennai who also provide placement facilities on successful completion of the training.

Digital Marketing Training in Chennai

Our classroom based digital marketing training in Kodambakkam will provide practical exposure to gain the real-world understanding of digital technologies, its application and techniques to make a successful marketing campaign.

The training provided by DMC will cover the courses including Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Optimization (SMO), Email Marketing, Affiliate Marketing and much more. Our training will let you understand the effectiveness of the online marketing campaign by gaining the insights that are required to improve the conversion rates.

"Create your Meaningful Digital Experience with a Positive Social Impact!"

Digital Marketing Strategy

Market Research

Crowd sourcing

1. Search Engine Optimization (SEO)

SEO Fundamental & Concepts

Keyword Research

Conceptual Analysis

Link Building tips & techniques

On page optimization

Off page optimization

Google Updates

SEO Tools operations & Management

2. Search Engine Marketing (SEM)
Google Adwords (PPC)

Introduction to online advertising and adwords

Adwords account and compaign basics

Adwords Ad Formats

Policies and Ad Quality issues

Adwords Targeting and Placement

Adwords Bidding and Budgeting

Optimizing Performance

Display Advertising on the Google

Display network and Mobile Advertising

Performance Monitoring and Conversion Tracking

Bing and yahoo Ads

Introduction to Campaigns and Ad Groups

Importing Campaigns, Ad Groups and Keywords

Bidding and Traffic Estimation

Ads creation

Choosing right Keywords

Bing Ads Reports

Conversion Tracking with Campaign Analytics

Bing Ads Editor Account Management Tips

Bing Ads Editor Campaign Optimization


How it works

Quality guidelines

SMO Basics

Twitter Page Optimization

Facebook Page Optimization

Linkedin Optimization

Google+ Page Optimization

YouTube Optimization

Social media sites

Image Optimization and Networking


Twitter Ads

Facebook Ads

Micro Blogs for Business


Leads to create email lists

Email marketing planning

Email campaign


Understanding Affiliate Marketing

Google Analytics

Banners, Promos, Discounts

Campaign measurement and Tracking

  • Any graduate/diploma/ITI course
  • Basic computer skill
  • Basic Internet knowledge
  • Knowledge in functional English
  • Fresh job seekers
  • Digital Marketing professionals
  • Web masters
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  • Well-structured and industry-relevant course curriculum
  • Experienced and dedicated faculty members
  • Exposure to live projects from day one
  • Periodic evaluation and feedback
  • Placement assistance on successful completion
  • 45 Days

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