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SEM Training in Chennai

Search Engine Marketing (SEM) is a simple process of gaining visibility and website traffic from the search engines via paid and unpaid efforts. It is the way of buying traffic and visitors through paid search listings. It is now shortly termed as "Search Marketing".

With the invention of SEM, now businesses can improve their search ranking and traffic through organic as well as effective paid campaigns such as AdWords and Pay-Per-Click (PPC). As there is a huge competition on the internet marketing world, nowadays almost all companies are enrolling it to stand ahead of their competitors. Traffic builders are always on demand and lots of job opportunities are available for the online advertisers and search engine marketing specialists.

At Digital Marketing Courses, we provide high class PPC and AdWords training in Chennai with a systematic approach towards improving the search visibility of the websites with cutting-edge techniques. It will be 100% web based training with accomplished job placement opportunities.

Digital Marketing Training in Chennai

Being the reputed AdWords and PPC training institute in Kodambakkam, Chennai, our search engine marketing training will provide you the knowledge of increasing the search visibility of your own website or others on the popular search engines through effective search engine marketing and pay-per-click advertising campaigns which brings more traffic and customers increasing the return on investment.

"Preserve your Time and Increase your ROI with SEM"

Introduction to online advertising and adwords

Adwords account and compaign basics

PPC Campaign Set-up

Adwords Ad Formats


Policies and Ad Quality issues


Acquaintance to Conversion

Knowledge of Cost-Conversion

Search network Ads

Display Net work Ads

Search & display network Ads

Adwords Targeting and Placement

Adwords Bidding and Budgeting

Optimizing Performance

Display Advertising on the Google

Display network and Mobile Advertising

Performance Monitoring and Conversion Tracking

Introduction to Campaigns and Ad Groups

Importing Campaigns, Ad Groups and Keywords

Bidding and Traffic Estimation

Ads creation

Choosing right Keywords

Campaign Optimization

Bing Ads Reports

Conversion Tracking with Campaign Analytics

Bing Ads Intelligence Tool

Bing Ads Editor

Bing Ads Editor Account Management Tips

Bing Ads Editor Campaign Optimization

Bing Ads Budgeting

Bing Ads Billing

  • Any graduate/diploma/ITI course
  • Basic computer skill
  • Basic Internet knowledge
  • Knowledge in functional English
  • Fresh job seekers
  • Digital Marketing professionals
  • Web masters
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  • Well-structured and industry-relevant course curriculum
  • Experienced and dedicated faculty members
  • Exposure to live projects from day one
  • Periodic evaluation and feedback
  • Placement assistance on successful completion
  • 10 Days

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