Google Adwords Professionals

How to Become Google AdWords Certified Professional?

Digital Marketing DMC 2 Comments

Last updated on December 3rd, 2019 at 06:08 am

By Google insight search data, it is clearly understood that a number of peoples are looking forward to becoming a Google AdWords certified professional. Based on the newly found search interest, this article has been to cast to show you how to become a Google AdWords professional with the certified digital marketing course.

What is Google AdWords Certification?

The Google AdWords certification is a professional accreditation that Google recognizes marketers as specialists in digital advertising or PPC. After passing two AdWords certification exams, one will get a personalized certificate and resemble on a public profile page as Google Partners.

Google AdWords Certification Cost

In earlier days, it was a standalone program and a cost attached to taking the examinations. The Google AdWords exam fee was around $50 or $100 initially. But, nowadays, the exam can be held free of cost, however, there are some time restrictions. If you fail in exams, you will have some time period to another test. The entire certification program has been re-branded as Google partners.

The Essential Steps to Become Google AdWords Certified

1. Create or Select Your Google Account

Start by finding the right Google account to utilize for your AdWords certification. If you work for an agency or a company, you are expected to be needed to use your work email address. Besides, you can easily create a new account at

2. Join Google Partners

Once logged into the account, you need to use for certification, go to


Click on the “Join Google Partners” tab and then click on the “Join Now” button.

You will be shown with the terms of service. When you click into that, you are properly in the Google Partners program. The name of the program and contents on the Google Partners home page.

3. Complete Your Profile

Then, it’s time to complete your profile.

This is your personal profile that can be publicly listed in the Google Partner directory. When you click on this link in the navigation menu, you are needed to complete some particular fields if Google does not previously have this details in your account.

4. Prepare for Exams

Google presents both basic educational information and their comprehensive academy content.

If you are new to AdWords and the certification exams, you need to read the Academy content. Although, you will require to plan on investing at least four hours of time to read the video and written content. Besides, it’s favorable to attend and pass the sample exam questions for every module.

5. Pass Fundamentals Exam + One Additional Exam

If you want to become certified, you need to pass the AdWords fundamentals exam. And you need to clear one of the additional exams by your choice.

The additional advertising exams include:

  • Search.
  • Display.
  • Shopping.
  • Mobile.
  • Video.

Therefore, to get certified, you need to pass any of the additional exams including fundamentals.

Difficulties of AdWords Certification Exam:

If you have an in-depth knowledge of theoretical & practical knowledge in Google AdWords Exam Guide, the exams will be very easy.

The primary the questions are categorized as

  • Basic definitions.
  • AdWords terminologies.
  • Question related to AdWords interface.
  • Questions about best practices.
  • Questions based on the scenario.

How many exams do you want to take to clear Google AdWords certification?

You ought to take different exams to become Google AdWords certified professional. They are,

  • AdWords Fundamental
  • Search Advertising
  • Display Advertising
  • Mobile Advertising
  • Video Advertising
  • Shopping Advertising

To become professional, you need to pass 2 exams in which AdWords fundamental is compulsory. Before taking exams, have on-job experience and be familiar with online advertising concepts. Once you passed the exam, Google will help you to showcase yourself to the outside world.

How to prepare for Google Certification?

Here are few steps to cut down your study time,

  • The easiest option among the five is the search advertising as it has a huge overlap with fundamental exams.
  • Make use of the open book policy while undergoing exams.
  • Test yourself with sample questions and try to retain yourself.

Google offers both individual and company AdWords certification, try to understand the basic distinction right out of the gate. Yes, the next thing is to prepare for the exam, for that you would need a study guide. The study guide for all these exams will be available on the Google support page. Have a glance with quite high memory power, then there is a great chance for you to pass the exam easily.

Become AdWords certified professional with our Google AdWords Certification Course in Chennai. Call +91 9025500600 for a quick consultation.

digital marketing certification

2 thoughts on “How to Become Google AdWords Certified Professional?

  • Dravid

    Thanks for sharing this usefull information, I am running a business where digital marketing and google adwords has the major role, can you plz telme how to register for these exams and how to prepare for it.

  • vanendra

    It is an excellent article. I have been meaning to do Adwords certification for a little time now. But, have found the context confusing. Thanks for throwing light. I am going to pursue this certification.

Leave a Reply

Your email address will not be published. Required fields are marked *